High commercial value
A premium domain name is a domain for which the owner has decided to resell it at a fixed price. This is the reason why the price of the domain name is variable since its value is chosen by the one who bought it and then inserted into the resale circuit.
Immediate and memorable name
Premium domain names usually have a keyword that is easy to remember. The advantage for your brand's communication is immense: a name that is easily permeated and is immediately associated with your business.
Strong audience thanks to search engines
Premium domains are able to generate traffic naturally by taking advantage of visits from those looking for a keyword in their search engine. They will be all the more favorable if they are associated with relevant content.